DEV
Partnerships

Reach developers with DEV's powerful advertising offerings

Explore DEV's options for engaging with the developer ecosystem.

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Trusted by leading tech companies

Join these industry leaders who have partnered with DEV to reach the community

Amazon Web Services
Microsoft
Shopify
MongoDB
Cloudflare
Netlify
Heroku
Redis
Sentry
Auth0
Twilio
Datadog

Why advertisers choose DEV

DEV's approach to advertising prioritizes authenticity and results

Transparent

Open pricing and clear metrics. No hidden fees or surprises in your advertising spend.

Flexible

Campaigns that adapt to your budget and goals. Scale up or down as needed.

Optimized

Targeting and placement optimization for maximum campaign performance.

Value-add

Advertising that enhances the developer experience rather than interrupting it.

The DEV Community

DEV (dev.to) is a community for software developers of all backgrounds and experience levels.

Community at Scale

A thriving developer community

3M+
Registered Developers
10M+
Monthly Visitors
650+
Daily Articles

Global Reach

Developers from 150+ countries worldwide

DEV Global Community Map
🇺🇸USA
20%
🇮🇳India
15%
🇩🇪Germany
4%
🇧🇷Brazil
4%
🇫🇷France
3%
🇨🇦Canada
2%
+ 144 more countries

Top Technologies

Most discussed tools and frameworks

#webdev235K
#javascript201K
#react83K
#python68K
#ai#1 Trending
62K
#devops57K
#node45K
#css42K
#docker38K
#aws35K
+ 950 more technologies

Community Vibe

A welcoming and constructive space for all developers

Developers of all backgrounds come to DEV to improve their skills and stay up-to-date with the latest products and services. With 50% having 10+ years of professional experience, DEV welcomes everyone from beginners to senior developers. We embrace community partners and advertisers with the same positive spirit found at conference exhibitor booths.

Calculate Your Cost Per Click

See exactly what you'll pay per click based on our transparent $7.50 CPM and your campaign performance

CPC Calculator

See your cost per click based on our $7.50 CPM and your expected CTR

$1.00
Cost Per Click
Average CTR
0.75%
Adjust the slider to see how CTR affects your CPC
0%0.75%1.5%
Lower CTRAverage CTRHigher CTR

Campaign CTR Distribution

Percentage of campaigns by click-through rate (based on historical data)

0%0.5%0.75%1.0%1.5%
UTM parameters supported for full attribution
Real-time results dashboard included

Powerful options for reaching developers

Choose from our comprehensive suite of advertising and engagement formats

Native Display Ads

Reach developers through carefully integrated advertising that feels like natural content, tastefully located in high visibility locations without disrupting the core experience.

Unlimited ad variations
Track performance with UTM params
Real-time dashboard
Display Ad Example

Newsletter Advertising

Reach developers directly in their inbox with our highly engaged newsletter audience. Choose from DEV Digest (~1M weekly emails) or Main Newsletter (800k subscribers) for maximum impact.

25% average open rate across both newsletters
0.25% to 1.5% click-through rates
Personalized content targeting by interests
Newsletter Example

Homepage Takeovers

Command complete attention with full homepage placements. Perfect for product launches, major announcements, and building brand awareness.

Extended visibility options available
Custom creative development included
Guaranteed high-impact placement
Homepage Takeover Example

Developer Challenges

Engage developers through hands-on building experiences. Challenges create authentic product trials and generate valuable community content.

Deep product integration and trial
Community-generated showcase content
High-quality developer leads
Developer Challenge Example

Simulcast Promotion

Stream your live events directly to DEV's developer audience. Perfect for webinars, product launches, and educational content.

Multi-platform streaming (Twitch, YouTube, etc.)
Evergreen custom page after event
Home feed and banner placement
Simulcast Example

Custom Partnerships

Let's get creative and develop your ideal partnership designed around your unique goals.

From native integrations to premium brand placements, we'll create a custom solution that amplifies your message.

Native Integrations

Seamlessly integrate your developer tools and services directly into DEV's platform. Create authentic touchpoints where developers naturally discover and engage with your solutions.

Premium Brand Placement

Homepage logo features, footer sponsorship opportunities, and exclusive site-wide brand visibility options that position your company as a trusted partner of the developer community.

Event & Content Partnerships

Co-create educational content, sponsor community events, or launch exclusive developer challenges. Build authentic relationships that go beyond traditional advertising.

Partnership Benefits

Exclusive opportunities designed for scale

Dedicated partnership manager
Custom analytics & reporting
Priority support & optimization
Co-marketing opportunities